When student groups or clubs need some extra money, organizing fundraisers is a great way for them to get the cash they need. Fundraisers can help to pay for anything from new books to field trips, and students enjoy getting involved with helping their schools. Figuring out the best ways to attract donors can be tough, so here are a few fundraising tips for students.
Fundraising Tips for Students
When it comes to fundraising, it’s important to have a plan in place. Personalization, promotions, and trying new fundraising methods are some of the ways to help your fundraiser. Below we will cover how to put these methods in action.
Publicize Early and Often
Successful fundraising revolves around promoting before and during the sale. The trick here is to alert your potential donors ahead of time about the fundraiser. You can put up a whiteboard promoting the fundraiser in the school office a month or two before kick off or do an email blast to tell parents when the sale is starting. Other sources of promotions include PA announcements, outdoor signs, websites, newsletters, lunch menus and the local newspapers. It’s also crucial to compel parents to take part by emphasizing the reason behind the sale.
Limit the Number of Fundraisers
Sometimes, putting together more products dilutes the sales. Over time, parents and the community will feel pulled and give up. Running a successful fundraiser requires you to make your potential donors understand that you’re doing only one major fundraiser. As such, focusing on better results with fewer products will compel people to buy more things.
Promote the Product as a Gift
Emphasizing your products as potential gifts can significantly increase your sales. Research has shown that people are more than happy to buy products they would not only use but also give to someone as a present. It’s not uncommon for people to buy more products as gifts than they would buy for themselves.
Personalize the Product
Consider the possibility of personalizing your product with a custom message or slogan. This might be a photo of the school or a slogan about the purpose of the fundraiser. You can have merchandise, such as discount cards, that are customized to your school/club. You can pump up the excitement and engage students, parents, as well as teachers by holding a contest to win a shirt, for example.
Try a New Product
If your fundraising efforts have become stale, consider selling something different. There are plenty of products that would hit people’s interest so changing up a product can make the sale fresh and new. Consider offering a variety of products or items you haven’t tried before.
There are plenty of additional fundraising tips for students. Be sure to use creative prize incentives and involve parents as well as teachers. If things don’t seek to be working out, rethink your sales approach and sales territory. Whichever fundraising tips you choose, being enthusiastic and excited will help to guarantee success.